Adtech Analytics

The only way to see
all your data all the time

Anodot continuously looks for critical anomalies, and surfaces potential issues
and opportunities in real time. Monitor, troubleshoot and optimize your product
in one place
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Has there been any change in campaign performance?
Has there been any change in campaign performance?
Monitoring ad performance in a segmented marketing ecosystem is a challenge. Anodot monitors every single campaign - in every segment. When there’s a significant deviation Anodot correlates the issue with related metrics and events and notifies you immediately - for the fastest root cause investigation.
Is something broken?
Is something broken?
Serving ads at scale triggers exponential complexities. There's simply too much going on to monitor and manage manually. Anodot's analytics monitors 100% of data and metrics, including the backend process, data quality, continuity and ad load time, to ensure smooth platform performance and to protect the user experience.
Why did revenue change?
Why did revenue change?
Running an ad platform or agency? Anodot can help you proactively manage your accounts. Monitor changes in traffic volume, quality and conversion rates. See which campaigns have “gone silent” or are at risk of churn. Use these insights to reach out to customers and resolve issues before they escalate.
Am I exposed to fraud?
Am I exposed to fraud?
As fraudsters become increasingly sophisticated, advertisements face a growing risk of fraud. Use Anodot to combat non-human traffic such as bots, ad injection and click hijacking. Anodot’s AI and machine learning analytics detect anomalous behavior across all your data sources and notify you in real time. The correlation engine shows what other metrics may also be affected so you can reduce loss faster than ever before.

APPNEXUS

Major cost and ROI benefits

“Through its Autonomous Monitoring Platform, Anodot has been able to quickly detect both large and subtle problems, enabling us to deliver to our customers a very high level of service as well as major cost and ROI benefits.”

Ron Lissack

Senior Vice President and Chief Architect